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Are you at the right place ?

7 April 2023

The 5 must-haves for a memorable Coachella

The Coachella Valley Music and Arts Festival is one of the most anticipated music events in the world. Every year, thousands of people travel to the Californian desert to immerse themselves in this unique cultural universe. This April, some of the world's most prominent artists have been announced, including Bad Bunny, Frank Ocean, BLACKPINK, Gorillaz, Rosalía, and Angèle. In addition to the incredible music lineup, the 2023 edition will see the return of art installations such as the colorful Do LaB covered stage and the incredible NEWSUBSTANCE Spectra Pavilion. And the cherry on top: Coachella 2023 will also feature a new addition with its first official non-alcoholic beverage partner, The New Bar, which will serve French Bloom alcohol-free sparkling wines and cocktails. Aka the best way to enjoy these unique moments with your group of friends without moderation! In addition to ensuring the drinks, French Bloom has found for you the 5 essentials to adopt at Coachella to experience an unforgettable festival. Let's get started!

Opt for a high UVA/UVB sunscreen to protect your skin from the California sun.

Since Coachella takes place in the middle of the desert, the sun can be very intense. It is therefore important to protect your skin with a high protection sunscreen. The Clarins Sun Care Body Oil-in-Mist UVA/UVB 30 will be your best ally for taking care of your skin in these high temperatures. Light and highly protective, this sun-oil is non-greasy and provides optimal hydration. Thanks to its misty diffusion, its texture quickly dissolves into the skin, is evenly sprayed and remains invisible. This dry sun-oil is suitable for all skin types and protects both skin and hair. What better way to enjoy these sunny days in Indio worry-free!

Refresh yourself with a glass of French Bloom alcohol-free sparkling wine

The California desert can be very hot and dry. Therefore, it is important to hydrate regularly. A water bottle will be an obvious go-to to quench your thirst. During the festival, if needed, the organizers will have set up free water stations to fill your bottle.

If you want to add a more festive touch to the Californian celebration, while remaining sober, French Bloom is the solution! Both alcohol-free sparkling wine cuvées Le Blanc and Le Rosé will be served at Coachella, by the flute, at The New Bar in the Indio Central Market as well as in the VIP section. Cheers!

Wear your best boho outfit with ByRotation

Coachella is known for its bohemian, Californian, casual looks. With the ByRotation app, which just arrived in the US, you will find the perfect designer wardrobe available for rent. Sunglasses, jean shorts, straw hats, long boho skirts, fringe jackets, cowboy boots, you will be sure to find the perfect festival outfit, all this while caring for the planet. We recommend that you come prepared for the desert’s changing temperatures by wearing a hat and sunglasses during the hot sunny days and to have a jacket in hand to cover up when the evenings get cooler.

Recharge your batteries with French Bloom and The New Bar

Your phone is a must for taking pictures and capturing those unforgettable moments of celebration with your friends. Be sure to charge your phone before you leave, or, to fully enjoy the festival, you can pre-order a pre-charged cassette battery with Electric Standard, the official Coachella battery partner. You will also be able to charge your phones at The New Bar. The perfect opportunity for you to recharge your phone as well as your energy with French Bloom’s Super Bloom Spritz cocktail, especially made in collaboration with The New Bar for Coachella!

A festive attitude is key!

Finally, the core element is to come to this unparalleled experience with a positive attitude and an open mind. Coachella is a unique and exciting event, so be prepared to embrace it fully and celebrate a festive time! The discovery of new artists and new experiences is the central part to take away from this festival. You and your friends will get to meet festival-goers from all over the world and the energy will be sure to sweep you off your feet!

With these five must-haves, you're all set for an unforgettable festival experience with French Bloom! See you there!